Microtransactions: Good for the Airline Industry and Us

will posted 08/05/08 @ 2:50PM EST

You've probably been reading about this, it started with Delta charging for a 2nd checked bag, which they were charging $25 for, which was recently raised to $50. JetBlue has taken another step by charging for a pillow and blanket.

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Everyone's reaction to this has pretty much been an outcry of digust. It was for me too, but I sat back and put some more thought into it. I've decided I support the idea. When I take a flight, they offer you a blanket, 99% of the time I say no. However, my flight ticket cost includes that, it's free, so why shouldn't I take it? I don't want it, and I don't want to pay for it, the only way to make me not pay, is to charge everyone who actually does use the blanket.

The same is true for checked luggage; I try and avoid checking luggage. It takes time to go wait at baggage check to get my bags, and it's a hassle to carry around, I'd rather just pack lightly and do carry-on. However, space on the plane is expensive; when there is more weight on the plane, it uses more fuel. Shouldn't people who bring more stuff pay more? Yes!

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If they're making money off the people using all of these extras, they won't have to raise my fares (or at least, as much) to make money. Airline industry, I applaud you, but I wish that someone would explain this to everyone; you could use some good PR.

Photo: Flickr
Photo: Flickr

Godspeed.


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